نصوص التقارير البحثية منشورة بالإنجليزية حتى تُراجع عربياً من مشترٍ أصلي.
Industry Report
US Real Estate Market
US housing in mid-2026 is three instruments. Value up a little. Listings down. Closed sales up — a month earlier. Marketers who collapse that into “the market” write the wrong offer.
الأرقام تقديرات لناشرين مسمّين. راجع الجدول الأصلي قبل استخدامها في عمل مدفوع. Aglima لم تُنتج هذه القياسات.
01
لمحة السوق
سعر
371,774USD
Average home value
2026-07-31 · +1.0% YoY
Zillow
سعر
428,950USD
Median listing price
2026-07 · -2.4% YoY
Realtor.com
قيمة المعاملات
408,776USD
Median sale price
2026-06 · +2.2% YoY
Redfin
USD, not an index. Months: Jul 31 / Jul / Jun 2026.
371,774USD
Zillow
+1.0% YoY
2026-07-31 · Average home value
428,950USD
Realtor.com
-2.4% YoY
2026-07 · Median listing price
408,776USD
Redfin
+2.2% YoY
2026-06 · Median sale price
| Source | Value | Year |
|---|---|---|
| Zillow | 371,774 USD | 2026-07-31 |
| Realtor.com | 428,950 USD | 2026-07 |
| Redfin | 408,776 USD | 2026-06 |
02
محرّكات الطلب
- Financing conditions and inventory — not yet quantified in this database.
- National medians hide metro splits. Those rows are still empty. That absence is part of the brief.
03
سلوك المشتري
- A shopper sees $428,950 asking. A closer cleared $408,776 in June. A modelled home sits at $371,774.
- Those are different people and different moments.
04
نموذج الإيراد
- Brokerage, developer sell-out, and mortgage-adjacent services all hang off different prints.
05
دلالات استراتيجية
- Monthly watchlist: listing, value, sale, regional divergence. Three are in. One is not.
06
ماذا يعني هذا للمسوّقين
- Targeting: intent stage (browse vs under contract).
- Messaging: do not advertise a price cut from a value index.
- Channels: listing portals and local proof over national mood films.
07
عوامل الخطر
- Stale month mix.
- No inventory or mortgage-rate row yet.
08
المصادر والمنهج
| المصدر | السنة | النوع | النطاق |
|---|---|---|---|
| ZillowPlatform | 2026-07-31 | سعر | Average US home value, ZHVI family. Not median sale price. |
| Realtor.comPlatform | 2026-07 | سعر | Median US listing price, July 2026. Asking price, not closed sale. |
| RedfinPlatform | 2026-06 | قيمة المعاملات | Median US home sale price, June 2026. Closed transactions. |